Ayahuasca, Capitalism and the New Age

Daniela Peluso

Entrepreneurism, the processes of initiating and enterprising one’s own business or organization, emerges all around us, and mostly proliferates in potential business settings that reflect untapped or high-demand markets that can accommodate new investments and start-up companies. The Amazon Basin is no exception to this global phenomenon. In fact, entrepreneurial businesses have long been operating in its midst, particularly since the seventeenth century, via strong colonial trade networks in animal skins, timber, vanilla, cacao, and later, quinine, rubber, and other commodities that propelled personal business pursuits... continue reading.